Nutrition done differently
Your health is important but nobody likes taking piles of pills. Zooki set out to solve that problem. Forget everything you know about supplements. They’re the science-led, great-tasting vitamin designed with absorption in mind. With 40 million pills replaced to date they’re easy to fit into your daily routine.
Taking vitamins to TV
We took Zooki to TV for the first time and told consumers how the product makes a genuine change to your mood and daily routine, not just your health. We managed to secure ad placements on Digital TV (DTV) through our partnership with Sky Adsmart. 248,000 people saw the campaign (2% over benchmark). The campaign led to an increase of 112% in web traffic to Zooki’s site.
°Small World delivered our first ever creative campaign and helped us with the process of getting it on TV. If you want insightful strategy and agency standard creativity packaged for startups - they’re your people.